Scent Marketing & Branding
The Future of Scent: Automated Cold Air Diffusers
Automated cold air diffusion is presented as a precise and powerful technology for strategic sensory branding. By consistently using a signature scent, businesses across various sectors (retail, hospitality, corporate) can...
The Future of Scent: Automated Cold Air Diffusers
Automated cold air diffusion is presented as a precise and powerful technology for strategic sensory branding. By consistently using a signature scent, businesses across various sectors (retail, hospitality, corporate) can...
The Core of Indian Luxury – Scenting Hospitality
It outlines a strategy for Indian brands, particularly in luxury hospitality, to create an authentic olfactory identity using traditional Indian scents—a concept called "Olfactory Terroir." The core recommendation is to...
The Core of Indian Luxury – Scenting Hospitality
It outlines a strategy for Indian brands, particularly in luxury hospitality, to create an authentic olfactory identity using traditional Indian scents—a concept called "Olfactory Terroir." The core recommendation is to...